Umparken im Kopf - Opel Astra
Photography
Image Creation
CGI
Art Direction
Look Development
Advertising & Events
Art Direction
CGI
Painting & Sculpture
Art Direction
CGI Directing
CGI
Post-Production
In 2014, Opel launched its national images campaign "Umparken im Kopf" in Germany that should establish the change of the brand. This image was created to demonstrate the change not only in Opels style of communication but in every part and every screw of their products.